Merchant Services : Reviews and Expectations
The primary costs to a merchant of merchant accounts are discount rate and transactions fees. The merchant account provider has a lot of latitude in the pricing structure.
Three tier pricing of Merchant Services is one of the most common pricing schemes. Using 3 tiers pricing, the merchant account provider groups the transactions into 3 groups (tiers) and assigns a rate to each tier. The three tiers are qualified, mid-qualified and non-qualified rates.
A qualified rate is the lowest tier. It is what a merchant is charged when processing a consumer credit card in a way that has been defined as standard by the merchant account provider. The qualified rates is what is usually quoted by merchant account salespeople. A mid-qualified rate is what the merchant is charged if processing a transaction outside of standard parameters. A mid-qualified rate may apply to rewards or corporate cards, which can comprise up to 40% of the cards used for purchases. The Merchant Services, of course, has no control over what card a consumer uses.
Opening a merchant account can prove to be a great turnaround for your business. This is so because you will be able to welcome more customers who would like to pay with their credit cards and this means that your business will definitely grow. So while this means that you will see a lot of new customers come in, there is also the issue of operating the merchant account properly. The merchant account is the gateway between the credit card transactions processed by you, and the credit card companies, which will transfer your money into this account. The first thing that you need to do is to open a merchant account, and you need to know that there are certain fees associated with this process.
First up is the account opening fee. Actually this fee has been scrapped by a number of providers, but there are a still a few of them out there who charge you a fee for opening a merchant account with them. It is not recommended that you choose such a provider, unless their other rates seem good to you.
Finally, there's the cancellation fee, if you ever want to close your merchant account. Look for processing providers who keep this fee to a minimum, or else you will have a bitter experience when you decide to close your merchant account.
This is a brief summary of the various kinds of fees involved in opening a merchant account. Do not get nervous about so many details, because the provider will explain everything in detail and will make it easy for you to handle the entire process.
Merchant Services : Reviews and What to look for in a Merchant Account ?
Do you have to say no to every customer who wishes to purchase your product / service because he / she presents you with a credit card? How many customers have you lost so far for not being able to accept credit payments? And, how much has your business suffered because your customers did not have a payment option that best suited them?
Owning a business brings every businessman a new challenge every day; increasing sales, raking in profits, minimizing losses, looking after every employee, satisfying your customers and the list just goes on.
Did you know that you could boost business sales by accepting credit cards payments? If you lost two credit card customers out of every ten customers, you lose 20 credit card customers in every hundred; and if you keep weighing the loses, you will realize that your business would have done much better if you were able to accept payments?
How Do You Accept Card Payments?
Credit and debit cards are becoming increasingly popular. Customers prefer to opt for the convenience, flexibility and security that plastic money offers them over carrying bundles of cash around. Also, if as a business owner, you were to weigh your losses stemming from non-acceptance of credit card, you will find the significant difference alarming. Accepting credit card payments, therefore, not only benefits your customers who are being offered convenience with the option to pay the way they want, but it also benefits your business since you do not lose out on sales.
So the next time your shoppers bring out their Visa, MasterCard, AMEX or Discover, you won't have to say no to them. Accept all major credit, debit and gift cards with a merchant account and watch your sales touch the skies.
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